son of a pitch :p

It's a bit late but i still feel like posting it :) These are campaigns i helped to made for Carl's Jr pitch (yep, the one that just opened at Grand Indonesia) :)
First experience working as a copywriter instead of an art director :D

Had a great time with a great team. Thanks Herman, Andri and Dedi! Thank you for the fun-brainstorming session (nah, i have to admit that some time it was more like frustrating-no-idea-session, but we did it anyway! :D) and especially thank you for including me in this project :) Pomato rocks! :D Show some love and check their website here.

Well....we lost the pitch :) But anyway, i'm still proud of what we've done :D
Looking forward to working with you guys again :)

Poster series

Collaterals to be placed at spots all over the shopping mall

bukaaa! bukaaa! bukaaa!

Consecutive ad made for McDonalds tactical campaign (For Ramadhan 2008)
Here in Indonesia, when it's time to break the fast, usually there's people walking around the neighbourbood, yelling "Bukaaa! Bukaaa!" to let the neighbourhood know that it's time for them to break the fast. (Buka="open" in English). So we play with the word "Buka" (means "time to break the fast" and otherwise means "open")

Creative Director : Asep Herna
Art Director : Cecillia Hidayat
Copywriter : Shinta Asrini
Graphic Designer : Ivan Adjie/ Amira Hapsari
Photographer : Henky Christianto
Digital Imaging : Heru Sucahyo

stop smoking!

Print series done for Pfizer www.stopsmoking.com.

Creative Group Head : Faldiaz Bachtiar
Art Director : Cecillia Hidayat
Copywriter : Shinta Asrini
Photographer : Clarissa Djayakumara/Peddy Suryadinata
Digital imaging : Pohin/Welly from 1000eyes

Awarded silver at Pinasthika Award 2008 :)

rebutaaan!!! :D

A print ad i did for menu rebutan McDonald's :D
The illustration was done with freehand.

fruit tea posters

poster series for Fruit Tea. A work with Glenn Marsalim.

have a break! :D

works done for KitKat back then when i was still working as an art director :D

you are your biggest enemy

another print for Daun Muda Award 2007 entry. No luck, either :(

daun muda award 2007

Again, partnered with Dedi Setiawan, this was our entry series for Daun Muda Award 2007. Haven't got luck back then, we lost again...hehehe :p

rubik's cube

Dare to take the new challenge? :)
A print submission for Daun Muda Award (young creatives advertising competition here in Indonesia). Collaboration with Dedi Setiawan. We lost :p unfortunately.

wayang

Series of print for Tropicana Slim. Concept by Glenn Marsalim. Artworks done by me, Juliana and Betty Tio Marga. It was a lot of work, but worth the fun :D
Photographed by Widarto Adi